Why Sales Feels Hard
(and Why It’s Not Your Fault)
A Note From Renata:
You’ve already taken the leap—leaving behind a stable, predictable corporate career to follow your dream.
You’re driven, talented, and determined to make an impact with your business.
But when it comes to sales?
Something feels… off.
Maybe you’ve had some success, but it’s inconsistent and unpredictable.
Selling yourself—your expertise, your transformation—feels uncomfortable in a way that selling someone else’s product never did.
You’re spending so much time and energy trying to figure it out:
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Hours preparing for and recovering from calls that feel clunky or off.
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Second-guessing every step because you don’t have a clear process.
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Struggling to connect with the clients you know you’re meant to serve.
And when a prospect ghosts you or says no, it feels personal—like proof you’re not good enough.
One of my clients summed it up perfectly:
“I was really scared to look stupid, scared that I wasn’t going to make it, scared of looking like a big joke. I felt so small, like a little fish in a big pond—completely unconfident, like I didn’t know what I was doing.”
You know how crucial these conversations are, and when the opportunity comes, the pressure to make it work is intense.
You try to move the conversation forward, but it’s like you’re missing the signals—unsure of what to say or how to respond when things don’t feel right.
Every conversation feels like a struggle…
Every “no” makes you question yourself.
What if This Isn't For Me?
Follow-ups feel like a chore. And the worst part? Even after a “yes,” clients sometimes disappear without explanation.
When that happens, you’re left wondering:
“Maybe this isn’t for me.”
And then there’s the fear—
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Fear of sounding pushy or crossing a line.
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Fear of being seen as someone just trying to sell, not someone genuinely trying to help.
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Fear that maybe leaving your corporate job was a mistake.
What if the people who told you to stick to a “real” job were right all along?
You’ve proven them wrong in some ways.
You’re closing deals.
You’re bringing in clients…
But for some reason your bank account still doesn’t reflect the value you know you are creating in the world…
That’s where the frustration creeps in.
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You want to attract premium clients who see your worth, yet you find yourself hesitating to charge what you truly deserve.
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Every time you discount your price or accept less than you know you’re worth, it chips away at your confidence.
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You’re left wondering if you’ll ever reach the point where your work feels valued in the way it should—or if you’ll always feel like you’re settling.
This disconnect doesn’t just affect your business—it starts to impact how you see yourself.
It makes you question if you’re truly living up to your potential, even though you know deep down that you’re capable of so much more.
Deep down, you want sales
to feel natural.
You Want Sales to Flow With Ease and Confidence
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Knowing that you’re providing real value and making a difference for the people you are meant to serve.
You want sales to feel empowering—for both you and your clients.
But instead, it feels forced. It feels awkward. Most of all, it feels draining.
You’ve tried to push through, telling yourself to just “get better” at it.
But the truth is, the way you’ve been taught doesn’t fit.
It’s exhausting to pour so much into your work, only to feel like something’s missing.
But here’s the truth: The way you think about sales is holding you back.
You’ve been taught to see sales as something transactional—a series of tactics and techniques.
But sales isn’t about pressure.
It’s about connection.
When you shift your relationship to sales, it stops feeling like a struggle and starts feeling like an extension of your purpose.
This isn’t about changing who you are.
It’s about selling in a way that reflects who you’ve always been.
The Truth About Sales: It’s the Skill
That Changes Everything
Sales isn’t just another business skill—it’s the foundation for everything you want to achieve.
It’s the bridge between your passion and your purpose, your vision and your reality, your mission and the impact you dream of making.
Why does it matter so much?
Because you’ve already taken the leap to follow your dreams—but without mastering sales, your vision risks staying out of reach.
No matter how talented or driven you are, you can’t create change in the world if people don’t say yes to what you offer.
And sales is how you inspire that yes.
It’s how you:
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Connect authentically with your clients.
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Communicate your value with confidence.
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Build the trust that leads to transformation.
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When You Master Sales, Everything Changes
This isn’t just about learning how to sell—it’s about transforming how you see yourself and how others see you.
Imagine walking into every conversation with a deep, unshakable confidence.
You know your worth, you know your value, and—most importantly—you know exactly how to communicate it.
This confidence comes from clarity.
When you have the right systems and frameworks in place, you know exactly what to say and how to guide every conversation with purpose and ease.
Sales stops feeling like guesswork and starts feeling like second nature.
And when you own your worth, something extraordinary happens: you become magnetic.
Clients are drawn to your energy, reaching out to work with you because they can see—and feel—the transformation you’ve undergone.
They trust you because you trust yourself.
This shift doesn’t just change your business—it transforms your life.
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You’ll show up with more confidence, more clarity, and more pride in everything you do.
Sales stops being a struggle and starts becoming a natural extension of who you are.
Because sales isn’t about closing deals—it’s about opening doors and creating bridges.
It’s the one skill that will serve you for life. But right now, something is standing in your way.
It’s not because you’re bad at it, lack confidence, or aren’t trying hard enough.
The real reason sales feels overwhelming?
You’ve been taught to operate within a system that was never designed for you.
The old way of sales—using high-pressure tactics, rigid scripts, and manipulative strategies—doesn’t just feel wrong, it feels nauseating.
These methods are designed to create pressure, not trust—making people feel like they have to buy, even if it’s not the right fit for them.
No wonder you feel stuck.
The truth is, the old paradigm of sales taught you to approach sales in a way that doesn’t work for you—or your clients.
Why Sales Feels Harder Than It Should​
What If There Were a Better Way?
Imagine stepping into every sales conversation with ease, clarity, and confidence.
Imagine building trust effortlessly, where your clients feel deeply seen, heard, and excited to say “yes.”
Reclaim the joy and energy of selling—without ever feeling pushy, awkward, or out of alignment.
This is where you get your wings.
New Era Sales Transformations
NEST
NEST isn’t just another system or tactic—it’s the missing piece you’ve been wishing you had all along.
It’s designed to empower you to sell with confidence, authenticity, and ease, in a way that feels natural and aligned with your mission.
It’s a complete reimagining of what sales can be: a process that empowers both you and your clients to thrive.
Through NEST, you’ll master a sales approach that doesn’t just build relationships—it transforms them.
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This is a sales revolution, and you’re at the forefront.
The NEST Manifesto
We are reclaiming sales as a force for good—a powerful tool for mutual growth, authentic connection, and lasting impact.
For too long, sales has been clouded by pressure, manipulation, and insincerity. You’ve felt it—and you know it doesn’t work. That’s why NEST is here to rewrite the narrative and redefine what it truly means to sell.
What We Stand For
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Authentic Connection – Sales isn’t just a transaction—it’s a bridge to meaningful relationships. With NEST, you’ll learn how to listen deeply, understand your clients’ needs, and build trust that lasts.​
Empathy and Service – Selling from the heart means showing up fully and prioritizing your clients’ dreams and potential. Sales isn’t a pitch—it’s a service.
Integrity and Transparency – Honesty is the foundation of trust. NEST equips you to sell cleanly and authentically, without tactics or tricks.
Empowerment through Prosperity – Sales creates abundance—not just for you, but for your clients. NEST helps you build a life of prosperity aligned with your values.
Mutual Elevation – Sales isn’t about “winning” a deal; it’s about transformation. With NEST, every interaction elevates both you and your client.
What We Stand Against:
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High-Pressure Tactics – Sales should feel expansive, not coercive. NEST rejects any approach that forces a decision.
Manipulation and Tricks – Deception has no place here. NEST teaches you to build trust through genuine, lasting relationships.
Compromised Integrity – Forcing a fit or bending the truth erodes trust. With NEST, sales becomes aligned with who you are.
Transactional Thinking – Sales isn’t a numbers game—it’s a transformative exchange. Every conversation becomes an opportunity to add value and create impact.
It’s clear the way sales has been done for years is broken.
It’s left too many people feeling drained, disconnected, and disillusioned. The pressure, the manipulation, the scripts.
It doesn’t just feel wrong, it is wrong.
But it doesn’t have to stay this way.
With NEST, You’ll Finally Have a Way to Sell That Aligns With Your Values, Your Energy, and The Unique Way You Connect With Others
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Here’s how NEST transforms sales from the old, outdated approach into something that truly works:
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Old Way
NEST (New Way)
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Pushy, manipulative tactics that feel uncomfortable.
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Over-reliance on scripts and formulas.
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Focused solely on closing the deal.
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Creates resistance, not trust.
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Leaves you drained and your clients disinterested.
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Builds trust through authentic connection.
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A personalized framework that adapts to your style.
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Focused on creating transformation for both you and your clients.
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Creates alignment, ease, and confidence.
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Empowers you to approach sales with energy and purpose.
Meet Renata
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Your Guide to Master Transformational Sales
When I left my corporate career as a successful sales executive, I thought transitioning to my own business would be easy.
I’d spent years managing a multi-seven-figure portfolio and leading a high-performing team for a Fortune 500 company.
But selling for myself was nothing like selling for someone else.
I went from representing someone else’s solutions to putting my own soul’s most precious gifts on the line.
And suddenly, everything I thought I knew about sales felt out of reach.
I struggled to price my services, hesitated to charge what I knew I was worth, and second-guessed myself in every conversation.
​That’s when I realized: the problem wasn’t me—it was the way I was approaching sales.
I went back to my lessons on what made me successful in my corporate career and reimagined it to create a process that felt natural, authentic, and aligned.
In the past four years, I’ve helped over a thousand coaches, service providers, and business owners build confidence and consistency in their sales.
I’ve also partnered with industry leaders like Mindvalley, Evercoach, and Copy Posse to transform how their communities approach sales.
Some of the brightest minds in the industry are embracing this new way of selling, and here’s what they have to say:
A True Queen of Transformations
“Renata is a true queen of transformations! Her electrifying sessions and unique way of teaching sales made our business program exponentially more powerful…”
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~ Ajit Nawalkha, Partner at EverCoach & Mindvalley
A Bright Light and Amazing Leader
“Renata has been such a bright light and amazing leader at the Copy Posse. I love how she can hold space for uncomfortable conversations and lead with compassion…”
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~ Alex Cattoni, Founder, Copy Posse
Confidence, Clarity, and Connection
Your Path to Consistent Sales Success
1. Authentic Sales Conversations That Empower Action
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Engage in sales conversations that feel natural and aligned with your values. Learn how to confidently guide clients to take the next step, creating meaningful connections that lead to consistent results.
2. Build Trust and Take Action with Confidence
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Master proven techniques to establish trust quickly while inspiring action. These strategies help you create genuine relationships and move conversations forward with clarity and purpose.
3. A Flexible, Repeatable Sales System That Works for You
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Say goodbye to rigid scripts and tactics that don’t fit your style. This customizable system adapts to your unique approach, empowering you to lead every conversation with authenticity and ease.
4. Growth, Guidance, and Support at Every Step
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Achieve consistent improvement with expert coaching, real-time feedback, and a community of like-minded entrepreneurs. You’ll stay inspired, focused, and on track toward your goals.
5. Clarity and Metrics That Drive Results
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Eliminate guesswork with tools to track the key areas that matter most. By focusing on what works, you’ll gain the clarity and confidence needed to create consistent, sustainable growth.
Is NEST Right for You?
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NEST is for you if:
You’re an ambitious entrepreneur, coach, consultant, service provider, or sales professional committed to building something bigger than yourself.
You’ve had some success but crave a sales process that feels authentic, empowering, and aligned with your values.
You’re ready to stop second-guessing your approach, connect deeply with your clients, and confidently close deals that reflect your true worth.
You want to make a meaningful impact while creating the thriving, abundant life you know you’re capable of.
NEST is NOT for you if:
You’re looking for a quick fix, a “get rich fast” scheme, or shortcuts that don’t require real effort.
You’re unwilling to put in the work to build genuine, values-driven relationships with your clients.
You prefer manipulative sales tactics or cookie-cutter scripts that feel out of alignment with your authenticity.
What You'll Get in NEST
NEST is designed for entrepreneurs like you—ambitious, driven, and ready to elevate your sales process. With a perfect balance of structure, guidance, and community, this program gives you everything you need to sell with confidence, build trust, and create consistent success.
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The Full NEST Course
Access 8 transformational modules that walk you through every step of redefining sales—from building trust to confidently closing deals.
Weekly Group Coaching Calls
Get real-time support from Renata and your peers. Receive tailored advice, overcome challenges in real time, and stay focused on achieving your goals.
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Exclusive NEST Community
​Connect with like-minded entrepreneurs on the same journey. Share your wins, exchange ideas, and stay inspired in a supportive, uplifting space.
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Personal Sales Call Audit
Submit a sales call for Renata to personally review. Get actionable feedback to refine your approach and increase your conversions. (Special Gift for the First 10 Enrollments)
How It Works
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1. Apply to Join
Complete a simple application to ensure NEST is the right fit for your goals.
2. Secure Your Spot
Pay your $1,500 USD deposit to lock in your place while your application is reviewed.
3. Join the NEST
Once approved, complete your payment and start transforming your sales approach.
Only 20 Founding Member Spots Available
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Step into the forefront of a sales revolution.
As a Founding Member of NEST, you’re not just joining a program—you’re shaping the future of sales.
This is your opportunity to work closely with me, Renata, and become part of a transformative movement where sales evolves into a tool for confidence, connection, and trust.
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What It Means to Be a Founding Member
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Exclusive Access: Founding Members receive exclusive resources and bonuses that won’t be available again.
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Intimate Support: With only 20 spots, this group is designed to give you tailored, hands-on guidance to ensure your success.
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A Legacy Role: You’re not just participating—you’re helping set the standard for what modern, values-driven sales can look like.
This Founding Member opportunity is deeply personal to me, which is why I’ve included these exclusive bonuses to ensure your success and to thank you for being part of this inaugural group.
Founding Member Exclusives
1. A 1:1 Mentoring Call With Renata
Get personalized guidance whenever you need it. Whether you’re stuck on a challenge, refining your approach, or building confidence for a big sales moment, Renata will be there to support you with actionable insights.
(Valued at $750 USD)
​(Expires Friday, December 13th, 2024)
2. Your Personal Sales Call Audit With Renata
Dive deep into one-on-one analysis of your sales calls to uncover hidden insights and growth opportunities. Together, we'll identify key mistakes holding back your conversions, address mindset blocks that might be influencing your delivery, and highlight your greatest strengths to maximize potential.
(Valued at $500 USD)
Only available to the first 10 (TEN) people who sign up!
3. How to Nail Your Offer Workshop
Stand out in a crowded market with an offer that sets you apart from the competition. This workshop will help you refine your positioning and messaging to highlight what makes you and your services unique, ensuring your offer resonates with premium clients—even in a saturated space.
(Valued at $500 USD)​
4. How to Charge Premium Prices Workshop With Zion Kim
Master the mindset and strategies for confidently pricing your services. In this exclusive workshop, Zion—who has worked with thousands of coaches to uncover their six-figure problems and scale their businesses—will guide you through a process to:
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Identify and articulate the true value of your services
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Understand what it really takes to increase your prices and attract premium clients.
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Confidently package your offers and navigate pricing conversations with ease.
With Zion’s expertise, you’ll gain clarity on how to position yourself as the go-to solution in your industry, ensuring your pricing reflects the transformation you provide.
(Valued at $197 USD)
5. Wealth Energetics of a 7-Figure Founder Workshop with Briony McKenzie
Discover the strategy, mindset, and energetics required to level up your money game and create the wealth you’re truly worthy of.
In this transformative 60-minute interactive session, you’ll explore practical exercises to upgrade your energetics, embody million-dollar self, and implement actionable habits that drive financial success.
Join us to align your inner and outer worlds with the abundant leader you’re meant to be, unlocking your full potential for lasting wealth and impact.
(Valued at $197 USD)
6. Access to Exclusive AI Tools for Sales Success
Save time and energy while staying ahead of the game with these powerful tools:
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AI Sales Coach: Receive instant feedback on your pitches and conversations to refine your approach and boost conversions.
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AI Social Media Post Writer: Quickly create engaging posts to maintain visibility and attract leads effortlessly.
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AI Email Writer: Craft compelling follow-ups and outreach emails in minutes, so you can focus on building relationships.
(Valued at $97 USD)
Over $2000 of Bonuses!
Here’s What’s Inside NEST: Your Step-by-Step Path to Transformational Sales
Whether you’re starting from scratch or looking to refine your approach, each module of NEST is designed to guide you toward confident, connected, and effective selling. Let’s break it down:
Module 1:
Unlock Your Sales Superpower
Redefine your relationship with sales by shifting to a confidence-driven, values-aligned approach.
Module 2: Relationship-Centered Outreach
Craft authentic messages and build trust using the GUIDE framework to connect and convert with ease.
Module 3:
Sales Call
Mastery
Lead conversations with confidence, position yourself as a trusted expert, and close deals naturally.
Module 4:
Prime and Shine
Develop pre-call rituals and mindset shifts to prepare for every sales conversation with focus and energy.
Module 5:
The Art of Objection Handling
Turn objections into opportunities by addressing concerns with empathy and building deeper connections.
Module 6:
Follow-Up Strategies That Work
Re-engage leads with authenticity through personalized strategies that keep you top of mind.
Module 7:
Go Pro with
Sales Systems
Track, adapt, and optimize your process for consistent results and ongoing growth.
Module 8:
Your Next
Steps
Tie it all together with a long-term roadmap to sustain momentum and evolve as a confident seller.
Wall of Wins
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"Working with Renata completely shifted my approach to sales. I went from fearing rejection to confidently pitching a 270k proposal, which was accepted without hesitation. Renata’s teachings helped me trust my value, handle objections with ease, and serve clients authentically."
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~ Aarti
"Renata introduced me to the powerful concept of structured sales, giving me frameworks and systems I could follow to communicate what I do, how I do it, and why I’m the right fit for potential clients. I was a person who felt completely unconfident in sales, terrified of rejection, and unsure of how to approach clients. Now, I not only understand sales as a system, but I’ve also grown to love it."
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~ Tahira
"When I started with Renata, I had zero confidence in sales, but her structured framework transformed everything. In just six months, I’ve landed multiple clients, made over 50k, and embraced sales as part of my mission to serve. Now, I confidently lead conversations, trust my intuition, and show up in my power to make a greater impact."
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~ Todd Joseph
Our Confidence Guarantee
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We believe in the power of NEST—and we’re confident you’ll see results. That’s why we’re making this promise:
We’re committed to working with you until you close those first three sales, providing hands-on guidance and feedback every step of the way.
This isn’t just about sales; it’s about building your confidence, transforming your approach, and proving to you that this system works.
Your success is our mission, and we won’t stop until you see it.
Your Next Step: Confidence, Clarity, and Connection
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You’ve already made the courageous choice to step away from the predictable path and follow your dream.
That takes vision, determination, and heart.
NEST is here to guide you toward sales success that feels natural, empowering, and completely aligned with who you are.
This is your moment to:
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Build trust and authentic connection with your clients, making every sales conversation feel fulfilling and true to your values.
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Gain the clarity and confidence to sell with ease—no pushy tactics, no second-guessing.
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Be part of an intimate group of Founding Members, receiving personalized support from Renata and a like-minded community.
With just 20 Founding Member spots available, this is your opportunity to join a movement that’s redefining sales with authenticity and integrity.
Are you ready to create a sales process that reflects the very best of who you are?
Click below to secure your spot and step into the New Era of Sales.
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Let’s make this happen together.
FREQUENTLY ASKED QUESTIONS
Your questions, Answered
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How do I know if NEST is for me?
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You’re an ambitious entrepreneur, coach, consultant, service provider, or sales professional committed to building something bigger than yourself.
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You’ve had some success but crave a sales process that feels authentic, empowering, and aligned with your values.
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You’re ready to stop second-guessing your approach, connect deeply with your clients, and confidently close deals that reflect your true worth.
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You want to make a meaningful impact while creating the thriving, abundant life you know you’re capable of.
How Long is NEST?
NEST is designed to deliver immediate results, but we provide 6 months of support to ensure you achieve the greatest impact and long-term success.
When can I join NEST?
The Founding Members cohort for NEST begins on 13 January and runs for 6 months. This is an exciting opportunity to embark on a transformative journey alongside a dedicated group of peers. Remember, there’s no 'perfect' time to start. What matters most is your dedication to expanding as a leader and growing your business. If you're ready to put in the work, this is the ideal moment to begin.
Can you remind me what's included in the price?
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The Full NEST Course: Access 8 transformational modules that walk you through every step of redefining sales—from building trust to confidently closing deals.
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Weekly Group Coaching Calls: Get real-time support from Renata and your peers. Receive tailored advice, overcome challenges in real time, and stay focused on achieving your goals.
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Exclusive NEST Community: Connect with like-minded entrepreneurs on the same journey. Share your wins, exchange ideas, and stay inspired in a supportive, uplifting space.
I’m worried about time. I feel overwhelmed—will this work for me?
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We completely understand that you're juggling so much already—whether it's running a business, raising kids, or simply trying to keep up with life’s demands. That’s why we’ve designed this program to simplify your life, not add more to your plate.
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We provide clear structures that help you achieve consistent results in your business, all while offering the support and guidance you need during tough times. And here’s the best part—you get to become the person who can hold it all.
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Because when you’re thriving, so is your business. Let us support you in creating the systems and team you need to make it all work—and feel aligned while doing it.
How soon will I start seeing results?
Results vary depending on your level of commitment, many participants begin noticing big shifts within the first week. We aim for sustainable, consistent results that builds momentum over time so be ready for some incredible shifts by the end of 6 months!
I’m just getting started—am I too early for this program
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If you know you have amazing skills and feel confident in what you bring to the table, this program is designed to help you refine your messaging, position yourself as an expert, and confidently sell your services. It’s for those who are ready to take their existing skills and turn them into a thriving business with clarity and ease.
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Renata created this program for individuals who are clear on their expertise and want the tools, structure, and support to build a business that reflects their true value. If that sounds like you, you’re absolutely in the right place.
Is there a refund policy?
All sales are final, however, we know life happens and that's why we have a policy for real life. If something happens that you can't join us, you'll have a credit towards a future program of your choosing.
Is there a payment plan available?
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Yes, there is a payment plan option.
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$1,500 deposit to secure your application, followed by 4 monthly payments of $1,000.
If you have any other questions that we haven't covered here, the best way to have them answered is by booking a call. That's step one. Everything that follows has the potential to change your life.
A note from my mentor
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"Blessings and blessings! Preston Smiles, author of love louder 33 ways to amplify your life. Founder of Kaboom coaching, co-founder of Elementum Institute of coaches. I have had the beautiful, distinct pleasure of working side-by-side with the amazing powerhouse that is Renata (aka Nana). This woman is the perfect combination of spirituality meets toughness.
She will hold you to the fire. While also tapping in and she has this smooth, loving tone while also being able to see where you are hiding and call you forward and forth in a way in which not many coaches can. If you're thinking about working with her, the answer is yes, and yes, for a thousand years, like do it right now. Jump, get off the fence. This woman is the real deal."
~ Preston Smiles
If you're feeling the nudge, do it!
©2024 UNEARTHED . ALL RIGHTS RESERVED.